Which planet does the NOS actually come from?

Which planet does the NOS actually come from?

Just to give an example: a pack of Perla decafé went from €6.75 to €8.29. That's an increase of over 22%. Our window cleaner? Up by 25%. And I could go on with products and services that have increased by more than 20%.

But honestly... I don't know anyone who got a 25% pay raise.

So NOS, explain to us: in what reality are you exactly living?