Youri Luiten

- Expert Profile and Services Overview

Youri Luiten is the Head of Design at Crebos, where he’s been shaping the company’s design vision since its early days in 2019. Joining when the team was still in its infancy, Youri grew alongside the company — evolving from a self-taught graphic designer into a product-focused design leader. His work bridges creativity, structure, and business sense, helping transform complex ideas into intuitive, scalable digital products. Youri’s path to design leadership wasn’t traditional. Without a formal degree, he built his career through experience, curiosity, and persistence. He learned by doing — designing, experimenting, collaborating, and refining his craft. This hands-on background gives him a grounded, pragmatic approach to design, balancing visual excellence with operational efficiency. At Crebos, Youri leads the design department and drives the development of scalable systems that power multiple brands and platforms. His focus is on creating a unified design foundation that supports flexibility across industries while maintaining a high level of craftsmanship and consistency.